Can-Am Leadership Team
retail and sales management
• Long and deep relationships at
manufacturers, retailers & distributors
across North America
our General Merchandise brands at
National Accounts in Canada
• Strong industry
Goods and Outdoor & Specialty Accounts
in Canada
• Strong & deep connections with retailers
and distributors across Canada
across the US (both customers and
brands).
• Strong background with Farm & Ranch
and Outdoor retailers and product
categories
for both our vendor partners
and customers
finances, Cindy manages priorities
for our non selling support team
Can-Am Cdn Ntl Accounts
• Former AVP & Buyer at Canadian Tire
• Former Merchandise Director at
Walmart Canada
• 30-year career in Retail and Sales
leadership
• Former SVP Neatfreak Group
• Former GM Global Sourcing WH
Tool Group
• Strong background in Club,
ACCOUNT MANAGER
• Based out of Ontario
• Former Category Manager at
Canadian Tire
• Deep experience in General
Merchandise categories
Grocery, Drug channels
• 30 years in the outdoor industry
holding Sr leadership roles
• Strong & deep connections with
prominent retailers and
distributors across North America
• Former National Account
Manager at Newell Brands and
Jarden Consumer Solutions
• Strong Home & General
Merchandise background
• Former Category Manager at
Canadian Tire
• Deep experience in General
• 15 years in the outdoor industry
• Former buyer at Cabela’s USA and
Gander Outdoors
• Active tournament fisherman
Can-Am Cdn Sales Team
• 25 years of experience as a sporting
goods sales manager working with key
chain accounts, distributors and
dealers
• Hunting subject matter expert
• Former Sr. buyer at Le baron’s
Outdoor
• 30+ years experience in the
Quebec outdoor retail market
• 10 years in the outdoor
industry providing sales & show
support to regional chains,
dealers and distributors
• Avid outdoorsman
• 30 years in the outdoor industry
holding Sr leadership roles
• Strong & deep connections with
prominent retailers and
distributors across North America
• Active tournament fisherman
• Strong outdoor sporting goods
retail background
• 30 years in the outdoor market
• Former Ntl Sales Mgr for
Flambeau Outdoors
• Deep knowledge of the Great
Lakes market
Can-Am US Sales Team
across the US (both customers and
brands).
• Strong background with Farm & Ranch
and Outdoor retailers and product
categories
• 10 years in the outdoor industry
• Strong fishing background including
manufacturing & sales experience
• Active tournament fisherman
• 5 years of experience selling
direct to dealers and distributors in
the Mid-Atlantic region
• Strong hunting background
• 25 Years Sales & Account Management
• Walmart & Sam’s Club Specialist
• 15 years in the outdoor industry
• Former buyer at Cabela’s USA and
Gander Outdoors
• Active tournament fisherman
• 5 years in the outdoor industry
providing sales & show support to
dealers and distributors
• Avid outdoorsman
• 30 years in the outdoor market
• Former Ntl Sales Mgr for
Flambeau Outdoors
• Deep knowledge of the Great
Lakes market
Can-Am Non-Sales Team
• Network administration
• Manages our customer database
• Handles finance & bookkeeping
• Provides sales support
for both our vendor partners
and customers
• Designs & executes Mail Chimp campaigns
• Partners with sales team to manage &
complete RFPs/RFQs
• Provides sales support
• Partners with sales team to manage & complete RFPs/RFQs
• Ecommerce development & support
• Provides sales support
• Manages the order desk
• Frontline customer service
• Organize & track POs
• First point of contact for AR
• Designs brand decks
• Partners with sales team to design &
execute presentations for meetings
• Provides sales support
• Coordinates all tradeshow needs
• Designs flyers, brand collateral & social media
• Partners with team to provide project
management on major line reviews &
deliverables
Can-Am Rep Territories
Phil Krohn
SR. ACCOUNT MANAGER
• Based out of Wisconsin
• 15 years in the outdoor industry
• Former buyer at Cabela’s USA and Gander Outdoors
• Active tournament fisherman
Rob DiFatta
VP SALES & BUSINESS DEVELOPMENT
• Based out of Illinois
• 29 years of experience as a sporting goods sales rep working with key chain accounts , Mid-States members, farm & ranch retailers
Jacob Makway
INSIDE SALES
• Based out of Wisconsin
• 5 years in the outdoor industry providing sales & show support to dealers and distributors
• Avid outdoorsman
Russ Ackerman
SALES MANAGER
• Based out of Ohio
• 30 years in the outdoor market
• Former Ntl. Sales Mgr. for Flambeau Outdoors
• Deep knowledge of the Great Lakes market
Matt Bratton
TERRITORY SALES MANAGER
• Based out of Virginia
• 5 years of experience selling direct to dealers and distributors in the Mid-Atlantic region
• Strong hunting background
Bobby Scott
TERRITORY SALES MANAGER
• Based out of Vermont
• 10 years in the outdoor industry
• Strong fishing background including manufacturing & sales experience
• Active tournament fisherman
Scott Makway
PRESIDENT
• Scott has spent his entire career in retail and sales management
• Long and deep relationships at manufacturers, retailers & distributors across North America
Ray Jeffery
VP SALES OUTDOOR & SPORTING GOODS
• Based out of British Columbia
• 30 years in the outdoor industry holding Sr leadership roles
• Strong & deep connections with prominent retailers and distributors across North America
Trevor Goettler
TERRITORY SALES MANAGER
• Based out of Saskatchewan
• Active tournament fisherman
• Strong outdoor sporting goods retail background
Kevin Kaksonen
ACCOUNT MANAGER
• Based out of N. Ontario
• 25 years of experience as a sporting goods sales manager working with key chain accounts, distributors and dealers
• Hunting subject matter expert
Eric Clement
TERRITORY SALES MANAGER
• Based out of Quebec
• 10 years in the outdoor industry providing sales & show support to regional chains, dealers and distributors
• Avid outdoorsman
Eric Clement
TERRITORY SALES MANAGER
• Based out of Quebec
• 10 years in the outdoor industry providing sales & show support to regional chains, dealers and distributors
• Avid outdoorsman
Eric Clement
TERRITORY SALES MANAGER
• Based out of Quebec
• 10 years in the outdoor industry providing sales & show support to regional chains, dealers and distributors
• Avid outdoorsman
Joe Lato
TERRITORY SALES MANAGER
• Based out of Quebec
• Former Sr. buyer at Le baron’s Outdoor
• 30+ years experience in the Quebec outdoor retail market
Lori Anderson
SR. NTL ACCOUNT MANAGER
• Based out of NW Arkansas
• 25 Years Sales & Account Management
• Walmart & Sam’s Club Specialist
